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On the eve of the 2023 FIA
Formula One World Championship, which gets underway this weekend in Bahrain,
Williams Racing is pleased to announce a new partnership with Jumeirah
Hotels & Resorts.
Born in Dubai and boasting some of the most prestigious and captivating
properties in the world, Jumeirah Hotels & Resorts is well-known for its
iconic flagship hotel, Burj Al Arab Jumeirah, and has most recently opened
Jumeirah Gulf of Bahrain Resort & Spa, perfectly situated nearby the Formula
One circuit in Bahrain.
The global luxury hospitality company and member of Dubai Holding currently
operates a world-class portfolio of 26 properties across 10 countries,
including hotels in the United Arab Emirates, London, Capri, Mallorca and
The Maldives.
With a focus on driving innovation and delivering the most exceptional and
exhilarating experiences for its guests, partners, and Jumeirah One members,
this new collaboration with Williams Racing will offer Jumeirah’s loyal
guests and partners unique moments and curated events at Grand Prix
locations around the world.
These experiences will culminate at the season finale Abu Dhabi Grand Prix,
where neighbouring Jumeirah at Saadiyat Island Resort & Spa is sure to leave
a lasting impact, with its unparalleled hospitality, ocean view dining, and
incredible offering.
James Bower, Commercial Director, Williams Racing: “We’re delighted to
partner with Jumeirah Hotels & Resorts. Jumeirah has an ambitious vision of
growth and a dedication to excellence that resonates with our values and the
journey we are on. Jumeirah’s strategic growth trajectory has led them to
Williams Racing and we look forward to developing and elevating these very
special experiences with their incredible hospitality expertise throughout
this season and beyond.”
Alexander Lee, Chief Commercial Officer, Jumeirah Group: “We’re thrilled to
unveil our partnership with Williams Racing, one of the most iconic brands
in the world of Formula One. With its rich history and reputation for
excellence, Williams Racing’s values are perfectly aligned with Jumeirah
Hotels & Resorts. We’re proud to launch this partnership in Bahrain, where
the new Jumeirah Gulf of Bahrain Resort & Spa is ideally located just ten
minutes from the circuit. Together with Williams Racing, we’re excited to
offer unforgettable and heart-pounding experiences to our guests, partners,
and Jumeirah One members. As a result of this partnership, we look forward
to introducing our signature Jumeirah Hotels & Resorts experience to Formula
One fans around the world. The sport of Formula One, which thrives on
performance and continuously pushing limits, aligns with Jumeirah, and our
ambitious vision of growth and expansion.” |
