New Sponsorship deal

By Andy Baggott
February 2 2006

Leeds have today announced that BET24 will be the new shirt sponsors for next year. Chairman Ken Bates had hinted in recent program notes that a deal was imminent.

The deal is set to boost Leeds' appeal in Scandanavia, the Baltic States, Russia and Hungary, according to the official site.
The company is 90& owned by MTG (Modern Times Group) which is a huge media group operating in 30 countries. The development potential of this agreement is massive, and it's an amazing deal for a club that was dead on it's feet a year ago...